Track engagement, calculate ROI, identify top-performing content, and project your follower growth with built-in analytics tools.
Your central log for weekly performance data. Tracks followers, engagement rate, leads, and revenue — feeding results back to the Dashboard.
Calculate engagement rate per post and track the trend over time. Formula: (likes + comments) / followers × 100
Benchmark: 1-3% is average, 3-6% is good, 6%+ is excellent. Varies by platform.
Conditional formatting grid showing which days, times, and content formats perform best. Visual pattern recognition for content optimization.
High Performing
Average
Low Performing
Use: Identify your best-performing day/time/format combo and schedule accordingly.
Input costs (ads, tools, freelancers) vs. revenue generated from social efforts → auto-calculates ROI %, net profit, and hourly ROI.
ROI % = (Revenue - Costs) / Costs × 100
Net Profit = Revenue - (Ad Spend + Tool Costs + Freelancer Costs)
Linear projection based on current growth rate → shows if you're on track to hit your 90-day goal. Updates automatically as you log weekly metrics.
Green line: On track | Red line: Behind schedule — adjust strategy
Side-by-side performance metrics across LinkedIn, Instagram, X, YouTube, and Facebook. Shows which platform delivers the best ROI for your niche.
Use: When deciding which platform to prioritize or where to invest more time.
Daily login/posting streak counter with visual indicators. Conditional formatting shows green (completed), yellow (at risk), and red (missed) days.
Consistency is the #1 factor in social growth. The streak tracker gamifies your daily routine and creates a visual commitment chain you won't want to break.
Run the weekly review popup every Friday or Monday. AI synthesizes your answers into 3 actionable recommendations.
Run: 🚀 Social Growth → 📊 Tracking & Analytics → 🔄 Run Weekly Review